Whether we meet at your location, over Skype or on the phone, we’ll start by establishing your business and product goals, structuring them into a project plan, and defining milestones and timelines to set the wheels in motion.
For us, product research is about wanting to understand your product really well, digging in to your users, market, ecosystem, technical challenges and opportunities.
Having identified your MVPs, we’ll keep them front and center at all times. We want to know how users interact with your current product and what matters most to them.
Whether we start from your detailed PRD or a crude sketch of concept, we wrap up this phase having established a hierarchy of features to align the interface design with your product’s core concepts of user experience and architecture demands.
Ours is no design-in-a-vacuum – we work together with your developers to address technical challenges that may come up in implementation.
Once we put together the blueprint for all screen components, we give it its pixel-perfect design within a meticulously structured design system, derived, if need be, from your brand’s already established visual presence.
The end result is a detailed style-guide and documented component library that will ensure coherence across user-platforms and devices.
As all the pieces fall into place, we work in sync with your team to turn the design into code. Together we sprint through implementation – refining, testing, reviewing, validating, tweaking and answering questions.
Most importantly, products are dynamic entities. We’re here for the long run – seeing it evolve over time, following up, and supporting your product through its ongoing development-design cycles.